I recently was paying for a drink at a local 7-Eleven when a new product on the counter caught my eye: coffee-flavored gum. The coffee-flavored gum really surprised me – not that it existed, but the fact that it had taken this long for someone to finally make coffee-flavored gum.
That set my mind in motion, and very quickly, I conceived of a new product: cum-flavored gum. Of course, that presents its own issues.
First, what would be a fitting name for it? Cum Gum makes sense, since both words rhyme nicely. When I mentioned the idea of cum-flavored gum to a friend, she suggested Snowball and White Spot. But those all seem too "obvious" to me; perhaps Life Gum would be a better choice for a name.
In terms of a logo or a mascot, perhaps a cartoon-style image of a few sperm would be useful. An image of an erupting erection would also make sense. But again, those seem to "obvious" to me; I prefer an arc of white, perhaps against a black background so that it truly stood out and captured the attention of potential consumers.
Marketing such a product, however, could be tricky. Cum Gum would certainly fall into the realm of "adult products," so it could not be sold to minors or displayed where minors might see it. A small display near the register would be fine at adult stores, and perhaps that would suffice – perhaps word-of-mouth advertising would do the rest. Online adult stores could sell it as well, and maybe also include one or two pieces of Cum Gum with each order in the first few months it is available – again, perhaps word-of-mouth advertising would do the rest.
A slogan for this product would be simple: "Have you had your cum today?"
Of course, slogan, marketing, logo, and name all mean nothing unless a company is willing to produce cum-flavored gum... and I highly doubt that the companies which currently make "mainstream" gum would be willing to put their name on the package or in any easily-traceable way underwrite the production and marketing of such an item. Therefore, either a brand-new company with no (traceable) ties to the current gum-manufacturing companies would need to be conceived and somehow fully funded, or one of the current companies would need to create numerous shell companies so many levels deep that people would give up trying to determine the corporate identity of the true producers of cum-flavored gum.
As for the production process itself, numerous samples would be required first. The question here: How would those samples be acquired? Would cryptic ads be posted in newspapers across the country – especially college and university newspapers – for a "casting call" of sorts? Further, how would the dozens (hundreds? thousands?) of samples be funneled down to a few finalists?