It was the height of summer in the city. Outside his shop, throngs of people walked past his store, in their shorts, dresses, and tank tops. If they stopped, it was to gawk at the animatronics in his windows, or, as had become popular lately, to take selfies in front of them. Some actually entered the store, and fewer still bought anything. It didn't matter much to Brandon. It's not like he needed the income.
Since patenting his groundbreaking nanotechnology, Brandon didn't need to work at all. He was something of an oddity in the scientific / tech community, the brilliant engineer who owned and operated a store that had nothing to do with his inventions. Even after moving to this more prestigious location, in the dead center of one of the most famous shopping thoroughfares in the country, his choice of "day job" still raised eyebrows.
"I just like to interact with the public," he had answered when was queried on the subject in an interview last year, with that prestigious business website.
"Us eggheads can easily find ourselves trapped in our ivory towers, you know? This is what keeps me grounded, in touch with my roots. My mother ran a shop just like mine, catering to women. She was a minor celebrity in our town, that's how popular her little store was. I still have fond memories of hanging out there as a kid, just listening to her gossip with her customers, especially on the weekends."
What he said was partly true: he did genuinely enjoy making small talk with his customers, the fact that he didn't need their business allowing him to interact with them in a more relaxed manner. Sports, video games, movies, television shows - whatever his customers wanted to bullshit about, he was game. All of it was a relief from studying the particulars of microscopic robotics.
But that wasn't the real reason he paid the exorbitant rent every month, to that multinational real estate company. No, the actual goal was for as many people as possible to see, stare, grope, and take pictures with those four automatons in his ten-foot-tall glass windows as possible. In that sense, business was booming.
It had all started when that influencer happened across his storefront one day. Specializing in theme parks, she had been struck by their quality, comparing them in her thirty-second video to something you would find from one of the "big boys" down south.
"Oh, they're just something I cooked up in my spare time, back at my home workshop," he had admitted with faux humility in the follow-up video the influencer made after his original piece went viral. "I love to tinker, you know, just to unwind after a long day of research!"
He had hoped that moving to his new spot would increase his foot traffic, but the clips, along with the countless videos and pictures taken since, had magnified the attention he had sought well beyond his wildest dreams. Some local residents had even started to complain about the congestion he was generating.
"You should change their outfits every season!" one comment read, under the first video that blew up (the avatar of the user in question had been a picture of Jessica Rabbit, he remembered).
Well, he did that anonymous writer one better: he now altered their get-ups every week!
Before, he had only bothered to make any changes to their clothing during the holiday season, and otherwise they would only wear the same generic "cute" outfits during the rest of the year, only swapped when Brandon arbitrarily tired of them.
That had all changed with the suggestion of that brilliant commentator. Now, frequent visitors would be rewarded with an ever-rotating schedule of coverings: sleek grey sweaters in the winter, pink and yellow dresses in spring, brightly-colored bikinis in summer, and elegant, knee-length beige coats in autumn. This was all in addition to holiday-specific themes as well. Stop by the shop this Labor Day weekend to see the girls in work overalls! Or, if you enjoy Spooky Season, make sure to drop by every week in October to see what new costume your favorite gal is sporting!
The effort has paid off dividends. Every Sunday, the day of the changeover, crowds of people would form on the sidewalk, eager to see what new outfits Brandon had adorned his creations in overnight. Presently, he was running an unsolicited tie-in to the upcoming Barbie movie, set to be released in theatres this upcoming weekend. Accordingly, his mannequins each looked like life-sized versions of the famous dolls. They weren't particularly modeled after any specific iteration, but they had on the uniform, so to speak: pink crop tops, pink short shorts, and lots and lots of make-up.
Brandon laughed as one bold teenage boy went up to the display, found Amelia, and grabbed her colossal breasts over the thin fabric of her t-shirt, to the cheers of his buddies outside. He stuck his tongue out as he ran his fingers over her puffy nipples.
It wasn't stated anywhere explicitly, but everyone knew: you could do whatever you wanted to the animatronics. Word had spread of his permissiveness, through electronic and conventional means alike.
Hey, that millionaire nerd, man, he was all right. That's what he imagined "them" saying, at least.
And they took full advantage. Men squeezed their tits, fondled their asses, and, if they had the courage, were even known to shove their hands down their pants too, from time to time. And not just the men either. It was not uncommon for a wife or girlfriend to partake too, maybe just to elicit a cheap laugh themselves. Why not? It wasn't like they were alive or anything, right? Who cared if you molested an inanimate object?
"Hey, how much to take the black one into the back?" a slovenly man had asked him about six months ago. Brandon could guess that he had discovered how realistic her genitals were. He wasn't the first, or the last, to make that proposition when they had, nor was he the most unkempt of those chosen few.
Brandon had politely declined the offer. Maybe, at some point, he would be willing to rent them out in such a way, but for the time being, he was too jealous to let anybody else get to know them so intimately. Molestation was one thing, but sex was quite another.
The teenager reached down and spanked Amelia, her big ass barely covered by the bright pink shorts Brandon had adorned her in a few days ago. Then, he ran back out of the store and re-joined his friends, greeted by their congratulatory high-fives and back-slaps.
Brandon didn't blame him for not doing any shopping. His shop was aimed squarely at women, filled as it was with designer clothing, costume jewelry, and various other accessories. This was for strictly practical purposes: women shopped more than men. All that mattered for him was that he got visitors, and catering to a female clientele was more conducive to those ends. But if everything changed tomorrow, and men became the primary spenders, he'd have no qualms over exchanging his entire girly inventory for something with a more masculine flavor. Like whiskey or cigars. Whatever, he didn't really know. He was just a tech geek at the end of the day.
For whatever reason, no one seemed in the mood to talk to him that day, so he took the opportunity to admire his creations. Amelia, no longer encumbered by teenage horniness, had returned to her usual routine, swiveling on her heels with her hand up to her open mouth, as if she had just been scandalized by something she had witnessed on the street.