The Ranchero was a bull-riding bar, complete with sawdust and peanut shells on the floor and a twangy country and western voice singing a "girl done gone up and left me" song assaulted a raucous crowd of men from the rafters. The basement club was set smack dab in the middle of Manhattan, but you'd never know it was there—unless you were a gay male, cruised, and liked both riding and talking the bull.
It was a place where guys could project themselves out of the canyons of skyscrapers by putting on their jeans and checked shirts, red bandanas, cowboy boots, and ten gallon hats and exchanging their workday martinis for mugs of Coors beer and a slug of chawin' tabbaca. And it was a place where cowpokes could mill around and tease each other about riding, and horse hung, and free ranging and might even wind up hooked up for a personal little rodeo.
Those gathered around the bar and sitting in the straight-backed wooden chairs around the oak barrel-based tables wedged up to the edge of the show platform put up a cheer as a voice announced over the loudspeaker. "Time for the bull." There were cat calls and yodels as the voice continued. "First up is our own Jake—just to show those of you just in off the range for the first time how it's done. Then you can try your own hand at it if you want. $30 a ride, unless you do it with just chaps and a jock, in which case it's $10 and any tips you get." An even louder roar met this announcement. "And, oh by the way, if it's Jake you want to ride rather than the bull, that will be $100." The place went wild.
The house went dim and spots came up on the center platform, on which stood—dominating the entire club room—a mechanical bull.
Cheers were renewed as Jake came out from in back of the club and sauntered toward the mechanical bull. He was wearing just a red thong and reddish-brown chaps, a red bandana, a ten-gallon hat, and spurred boots.
The bull began to rock gently as Jake approached it, and he swung up easily into the saddle. Jake was a sandy-haired lad of no more than eighteen or nineteen. Lithe but hard muscled and smooth skinned. Not an ounce of baby fat and a sheepish "oh gosh" grin that made him look inviting and vulnerable all at the same time.