This story is inspired by and modeled after a television show, Mad Men, appearing on AMC. However, nothing that happens in this story has happened on the series. Please be advised, the story is quite sexist as it describes a very sexist time, just like in the show. It's a satirical look at advertising and ads. Please note, all characters are at least eighteen years old. Plus, once again, I must give all due credit to StoryPal for his most very helpful editing and substantive suggestions.
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It was a gentler time, an easier time. Skirts were long, but sweaters were tight and brassieres were pointed. It was1961and John Slattery was the Chairman of the Board of Sterling Cooper. Mr. Don Draper, his right hand man, was Creative Director. Sterling Cooper was a young, small, but highly competitive ad agency. They had landed some amazing accounts: the American Tobacco Company (ATC) perhaps being their most impressive. It was certainly their largest account. It probably helped that Mr. Slattery required all of the employees to smoke Lucky Strikes during the solicitation of ATC. Well, he wasn't that demanding. That might be rather dictatorial on the part of management, if not harmfully exploitative. Mr. Slattery did though encourage the employees to consider using Lucky Strikes, and certainly to do so whenever the executives from the American Tobacco Company were visiting. Whether it was this encouragement or not, all of management who did smoke switched to Lucky Strikes and those who did not in fact started smoking. The secretarial staff soon followed. If the members of the ad agency did not use the product, how could you expect them to have any motivation, any passion, to represent the product? If Sterling Cooper was to become a major ad agency, they had to try harder, they had to work together. Everybody had to become involved and fully committed. Whenever the executives of the ATC arrived, the office was awash in a cloud of the sweet aroma of Lucky Strikes. There were certainly no signs of any Camels.
Nobody really minded the promotion of smoking. In fact, those who hadn't smoked prior to the ATC ad campaign grew to really appreciate the benefits of a few Lucky Strikes each day. There was also quite a bit of fun developing alternative meanings for the "L.S.M.F.T." acronym that appears on the package. Frankly, there had been considerably more resistance to giving up Coca-Cola in favor of RC Cola when Sterling Cooper went after that account. Even the Pepsi drinkers were upset about it, which management had difficulty understanding. You have to make sacrifices if you want to truly support the company.
THE DUPONT ACCOUNT
Sterling Cooper was seeking a contract with Dupont, particularly their line of nylons. Dupont had introduced a fully-fashioned stocking made from a flat piece of fabric produced with a sewn in seam to give it shape.
Mr. Slattery distributed a memo indicating that it would be in the best interest of the company, and therefore all employees, if the secretaries and managerial assistants would consider the Dupont nylons, and certainly make their product choice clear when the executive board from Dupont visited. In the 1950s and 1960s management within many corporations and businesses was dominated by men, and was often exclusively composed of men. In a complementary fashion, administrative assistants, receptionists, and secretaries were almost, if not entirely, female. This did at times lead to not unsurprising outcomes.
Joan Holloway, the highest ranking female within the corporation, was the Office Manager. She was essentially a house mother in charge of the other girls, serving as their supervisor, as well as role model. She frankly enjoyed the new company directive. She was a very intelligent and capable woman, and rather striking as well. She had rosy red cheeks, ripe red lips, and straight red hair (which she liked to wear pulled back), a very full bust, and long shapely legs, which her Dupont nylons accentuated so very well. She embraced the new campaign with tight and shortened skirts that displayed well the silky texture of the Dupont nylon, along with her shapely calves and womanly thighs.
Some of the other secretaries were at first rather shocked at the shortness, and tightness, of Miss Holloway's skirts, but they mostly felt jealousy at the attention, complimentary appreciation and praise she received from management.
The secretarial pool soon became awash in shapely legs, graced in the finest of nylons, including thigh high nylons, panty hose, control top pantyhose, fishnet stockings, sheer stockings, and even bridal thigh high stockings with a gorgeous mother-of-pearl sheen. All of the secretaries capped their nylons off with tall high heels. Heels were so helpful in accentuating the muscle tone of the calves (and bottom), as well as demonstrating so clearly, so concretely, the interest of the girl in presenting herself in the most pleasing manner possible, even to the point of encumbering her ability to walk freely and comfortably. The primary interest of the secretary was not in getting somewhere quickly, it was in being pleasing to the eye as she made the journey.
The secretaries didn't mind the innocent voyeuristic pleasure on the part of "the boys in the office," as the girls often referred to management. They had no interest in being secretaries for life. The pay was not that good, and there was little room for advancement. The latter was not that troubling. Few to none had any aspiration to move into management. They felt that a businesswoman was typically, if not essentially, an unmarried spinster. She was a woman who could not find a spouse, a husband, a man who would care for her as her father had cared for her, as she would in turn care for their children. Many considered businesswomen to be aberrations: strange creatures to be avoided and never quite trusted. The secretaries were in fact seeking a way out of Sterling Cooper, seeking husbands. The Dupont contract was an opportunity to display their wares, to attract their own clients, to start their own careers as house wives.
The display of legs was indeed a big hit with management. They fully appreciated the dedication, the loyalty, the fidelity of the Sterling Cooper secretarial pool, as well as the virtual forest of delectable gams. This was a good time for the management of Sterling Cooper. The secretarial pool became a veritable forest of fine ankles, shapely calves, sleek thighs, and, with the heels, well tuned, perky bottoms.
The ladies at first continued to wear skirts that went all the way down to their knees. After all, that was the fashion. Joan, however, modeled a much shorter skirt, and it wasn't too often before a few of the secretaries followed suit. Executives of the firm soon come up with excuses for a girl to visit his office, bringing him a fresh cup of coffee, finding a really important file that seemed to have been misplaced, perhaps within one of the lower file drawers, necessitating that she bend over far, raising her bottom up, providing a very nice presentation of her curvy, rounded bum. A secretary looks so attractive when she has her derriere upraised for her boss. It was as if she was asking for a little attention, trying to provoke a reaction. It was difficult not to think it was intentional. It would not be unusual for the man to give her a few playful spanks on the rump as she looked for that missing file. In fact, sometimes it appeared to have gotten intentionally misplaced. The secretary would swear that it wasn't her fault that it got lost (and it really wasn't), but a little spanking was still warranted. She wouldn't complain, not seriously. A little playful spanking was all in a day's work. Her boss would at least do it within the privacy of his office. He didn't want to be disrespectful.
"Mr. Crane, please!" Penny protested, as he patted her upraised bottom. A girl's bottom was so pretty, so alluring, when it was raised up like that, as if she was in fact presenting it to the man, like a filly presenting herself to a stud. Penny complained, but she left it there for Mr. Crane to enjoy. After all, she hadn't yet found the file. In any case, a few harmless pats on the bottom are to be expected in an office of young businessmen, their testosterone driving their competitive success, aroused at times to uncontrollable levels by the bevy of enticing gals that Sterling Cooper seemed to attract, or at least to hire.
Penny wiggled and waggled her bottom for Mr. Crane as he considerately provided only a few gentle, playful spanks. It was a little embarrassing, as only her father had previously spanked her, and that was a long time ago when she was just a little girl. But, she did like pleasing Mr. Crane, and accepting an occasional playful spanking did typically result in a nice present the next day. It was sometimes something quite sweet, like a collection of flowery soaps or perfumed lotions. It was other times something quite practical, like a new typewriter. That had been really be quite generous of him. After one time, when she even let him raise her skirt to provide a very personal spanking right on her panties, she came in the next morning to find something that she really couldn't wear in public. She blushed and her heart raced as she thought of wearing it under her skirt, at the office, the next time she lost a file. Mr. Crane was such a nice man.
And, of course, there was often the need to dictate a letter. Letter dictation became the most commonly requested secretarial task once the office began their campaign for the Dupont contract, as it offered a particularly delectable view of a girl's legs. The tight skirts would rise up the thighs so nicely as she sat before him. It was particularly lovely when she crossed and re-crossed her legs, offering brief glimpses farther up her skirt. With each new crossing the skirt would appear to rise up a bit farther, leading to longer and longer letters as more and more of the creamy smooth white thigh would appear. The girls didn't even seem to notice how much thigh was being exposed, or at least they didn't seem to mind. Management certainly did not mind. Frankly, not a lot of work was actually accomplished that first week of the Dupont campaign, as the office prepared for the arrival of the executives from Dupont, and quite a few pointless letters were dictated. But morale was good, particularly in the ranks of management but also among the girls who appreciated being more personally and directly involved in the operation and success of the company. It was really quite satisfying to be doing something more than just typing and filing.